Lando Lighting Galleries receives almost 300 visitors in 2 day promotion!

After launching their new website, Canada’s Largest Lighting Showroom was curious to see the response. By offering a $100 gift certificate through the brampton.com e-newsletter, they received over 290 visitors in 2 days! For anyone who has been there, the selection at Lando Lighting is very impressive. With thousands of items available, they were looking for a better and more efficient way to catalogue their inventory. To continue their tradition of great service, re-directing their on-line customers to the suppliers' inventory has made it easier for potential customers to search for what they want. The feedback from the new website has been very positive, as they have been receiving constant daily requests. Visit the new site.

Bomanite Toronto, one of the GTA’s Paving Innovators, needed to develop a website to show their concrete flooring and paving expertise. With spring just around the corner, their recent TV ads needed a complimentary web presence to better explain their workmanship. While being listed on the parent company website was helpful, they felt that their own website would be much more beneficial. By concentrating on what they do best and focusing on their strengths, they are now better positioned in their industry. They specialize in patios, decks, floors and parks and also have completed many municipal contracts for sidewalks, off ramps and pathways. View website

Williams Financial Management shows how a beneficial article can reward your business

Being one of the first to submit an article to the 3,500 businesses receiving Business Bytes, the BMC B2B e-newsletter, Williams Financial didn’t know what to expect. After seeing over 150 businesses clicking through to read their article, ’Self Employed? 10 Ways to Reduce Your Taxes’, they obviously were very pleased. When others see a direct value to your business, you will be one of the first to come to mind when that particular need is required. Williams Financial took advantage of the high percentage of entrepreneurs in the area and is a good example of how a beneficial article can raise the interest in your products and services.
E-newsletter info

Recently, brampton.com teamed up with three other local businesses to run a Win-a-Trip contest. This three month campaign brought together a unique combination of online and offline advertising, in an all-round win-win promotion that saw local resident Cathy Pickering chosen as the winner of a one week all-inclusive trip for two to a Sandals Resort. brampton.com coordinated the entire campaign, bringing together diverse local companies in what can be described as a unique and rewarding promotional partnership. On the surface it may seem like a strange combination, however, having Humber Nurseries, Wong's Restaurant and Travel Choice American Express come together to sponsor this type of contest worked extremely well, and will set a blueprint for future cross-promotional campaigns. The primary goal was to help Humber Nurseries develop a customer email database. Giving away a trip was a great way to invite customer participation. In total over 1,500 official registrations were received over the May to July campaign. Wong's Restaurant, realizing a potential audience of close to 100,000 shoppers at Humber Nurseries joined in as a co-sponsor. Travel Choice American Express kicked in as a travel partner and official co-sponsor. All parties benefited from the exposure, yet with the cost being shared among the sponsors, the overall effect was a highly energized campaign at a minimum cost.

New Mini-Calendar Initiative Raises Traffic 6-fold!

“I never knew there were that many events going on in Brampton.”

This has been the common response since we re-designed our Home page to include a mini-calendar full of local events. With 15,000 page views, the little calendar packs a large punch. Only commercial events directly benefiting your business will be charged. All garage sales, non-commercial and charity events may be listed at no cost. Have an event, go ahead and list it!